Case study · TechnoGo
A tech brand, from zero to the store.
TechnoGo is an accessories and gadgets store in Mall San Pedro, Costa Rica. I built the brand end to end: the concept, the identity, the kiosk, the Instagram content and the website.
- Client
- TechnoGo · Mall San Pedro, Costa Rica
- My role
- The brand, end to end
- What I made
- Concept, identity, kiosk, Instagram and website
- Year
- 2026
Independent project. Shown with TechnoGo’s permission.
Concept
Technology in Motion.
“We don’t sell products. We sell technology solutions in motion.” Where other stores pile up products without judgment, TechnoGo curates, advises and keeps it simple.
The proposal
A clear brand proposal.
The presentation where the brand took shape: who they are, how they’re different and what they promise.
Identity
An arrow in motion.
The logo turns the “GO” into an arrow. The system repeats it on every piece, in electric blue on an almost-black ground.
Sora for headlines · Inter for text
Palette
- Navy#0D0E1A
- Panel#14161F
- Blue#3D4EEA
- Deep blue#1C2A86
- Light grey#F4F5F8
- Ink#22242E
The kiosk
A store you recognise from down the hall.
The graphics for the kiosk in Mall San Pedro, designed to the measurements of the real space. Here, illustrated piece by piece.
Hover or tap each piece to see it on the kiosk.
The product, front and centre.
One fixed format for every product: a big name, three benefits and where to find it. Recognisable in the feed, week after week.
01PlayStation DualSense
Product, three benefits and where to find it.
02Nintendo Switch 2
Product, three benefits and where to find it.
03JBL PartyBox
Product, three benefits and where to find it.
04Govee TV Backlight
Product, three benefits and where to find it.
05Xiaomi Sound Party
Product, three benefits and where to find it.
06onn. Google TV
Product, three benefits and where to find it.
The website
A website with a live catalogue.
A nine-section landing page, from the hero to the contact: the concept, the catalogue connected to Shopify and synced with the store’s inventory, the brand, corporate sales and direct WhatsApp.
Visit the website (opens in a new tab)- products in the catalogue
- 585+
- brands
- 74
- sections, from the hero to the contact
- 9
Section by section
The hero
The catalogue
The promise
The brand
Corporate sales
The contact
Next step
Got a brand to build?
From the idea to the store: tell me what you’re building.